Experience

Operations Lead, GoDaddy — Austin, TX (Mar 2020 - Present)

  • Manage Brand team assignments and provide coaching support daily to meet same-day and one-day SLAs with 5-16 team members.

  • Develop training plans and materials for Creative Fulfillment team leadership, writers, and cross-team upskilling.

  • Develop and submit tool improvement requests to decrease COGS.

  • Collaborate in cross-departmental process analysis and improvements, including COGS reduction.

  • Document and distribute new and evolving department best practices.

  • During department-wide seven-month migration of assets for 3,000+ customers, collaborated with engineering, product, customer success, business process analyst, and content departments to define migration needs and test processes; and developed Fulfillment team-specific migration processes and led related trainings.

Brand Creative Specialist III, GoDaddy — Austin, TX (Jul 2019 - Mar 2020)

  • Revised copy and visual assets daily based on client feedback.

  • Replied to and triaged client email communication through Jira pertaining to Creative Operations team’s deliverables.

  • Tracked and delivered team-wide and individual errors and quality trends for overall team improvement.

Brand Creative Specialist II, GoDaddy (acquired Main Street Hub Jul 2018) — Austin, TX (Jan 2017 - Jul 2019)

  • Created 2,050 new clients’ onboarding packets (Brand Kits) to establish brand voice, content direction, and visual style.

  • Used Adobe Creative Suite to design logos and branded assets.

  • Mentored five team new hires and QA’d their writing and design work for four weeks.

  • Co-led workshops to improve teammates' skills in feedback and creativity.

  • Provided and received daily feedback on copywriting and design work.

  • Established and documented best practices around multi-location and franchise Brand Kits and workflows.

Social Media Community Manager, Main Street Hub — Austin, TX (Oct 2016 - Dec 2016)

  • Responded daily to new customer reviews, created weekly social media content, and tweeted weekly for a book of 75 customers.

Grant Writing Intern (Volunteer), Kids In A New Groove — Austin, TX (Aug 2016 - Oct 2016)

  • Assisted with grant writing and program initiatives.

Senior Copywriter (Contract), Damolade Consulting — Austin, TX (Apr 2016 - Oct 2016)

  • Wrote blog posts, long-form articles, and metadata for clients.

  • Proofread and copyedited existing materials ad hoc before delivery to clients.

Senior Copywriter & Content Manager, GPO Management, Inc. — Austin, TX (Jun 2012 - Mar 2016)

  • Wrote, reviewed, and delivered weekly, monthly, and quarterly content to 15+ clients.

  • Collaborated daily with project managers, copywriters, designers, analysts, and developers to ensure cohesive vision and efficient project completion.

  • Managed copywriting team to create editorial calendars and execute long-form writing projects to meet strict deadlines.

  • Worked within multiple project management systems, both internal and client-facing.

  • Communicated with clients in person, online, and by phone to establish project goals, deliver progress updates, and assess solutions.

Poetry Submissions Reader, UT Hothouse Literary Journal — Austin, TX (Nov 2010 - Apr 2011)

  • With a team of seven readers, evaluated over 100 student-written poems submitted for publication.

  • Publicized submission opportunities, cover art contest, and finished journal.

Education

The University of Texas at Austin — Austin, TX (Spring 2012)
          B.A., English / Minor in Theatre
The University of Evansville — Evansville, IN (Fall 2007 - Fall 2009)
          Theatre Design & Technology

Skills

Intermediate knowledge of Jira and Confluence • Basic knowledge of Adobe Illustrator • Basic knowledge of SEO/SEM • Proficient with Google Apps for Work • Proficient with Microsoft Office programs • Experience in Asana project management system